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THE ACOUSTIC STORM TO CONTINUE WITH AUDREY PARETS HOSTING BEGINNING THE WEEKEND OF FEB. 2-3 

 

 

Program’s Original Host and Creator, Jeff Parets, Passed in November.  Show Recently Celebrated 20th Anniversary

New York, NY – January 3, 2019 –United Stations Radio Networks, Inc., (USRN) an independent leader in the creation and marketing of network radio programming, is pleased to announce that the weekend show,  The Acoustic Storm, will be continuing to be produced and broadcast into its 21st year on the air despite the untimely death of its creator, Jeff Parets.   Jeff’s wife, Audrey, will be taking over the hosting and producing duties that Jeff so meticulously carried on for 20 years since introducing the show locally in the Phoenix market in 1998.   Audrey Parets will take over beginning with the first broadcast week of February which includes the weekend of February 2nd and 3rd.    This announcement comes jointly from Audrey Parets and Andy Denemark, USRN’s EVP/Programming.   The continuation of the program not only fulfills one of Jeff’s final wishes, but this launch date closely follows an event at which industry colleagues, friends and family are welcome to celebrate the life of Jeff Parets.    Details for that celebration can be found here: https://www.facebook.com/events/576139712835159/ . 

 

As its title implies, each week The Acoustic Storm delivers acoustic and unplugged versions of well-known songs to Classic Rock and Classic Hits radio stations.  The music is often planned around a specific theme, and the concept was created and hosted by Jeff Parets.  The Acoustic Storm first signed onto the airwaves on Sunday morning, October 25, 1998, as a local show on KSLX-FM in Phoenix.  The program promised to deliver the best variety of acoustic-rock in concentrated blocks, and in 20 years on the air, it never wavered from that promise. Jeff Parets, who was inspired by his time as Program Director of the Phoenix-area station KSTM in the 1980’s, also known as “The Storm,” created the concept for The Acoustic Storm as a weekly program that would help refresh and support the classic-rock format.   In addition to block, thematic programming, Parets also spotlighted one artist each week in the “Eye of The Storm” segment which features music, bio information and audio clips.   The Acoustic Storm went into national syndication in 2003 and began a marketing partnership with United Stations in 2007. 

 

Audrey Parets is an experienced on air host and voice-over artist who has been working closely with her husband, Jeff, on the weekly broadcasts for many years.   Using the on-air-name Zoe Moore, she also hosted her own nationally distributed show from 2009 until 2013, a Hot AC companion to The Acoustic Storm known as Organic Tracks. 

 

United Stations Radio Networks, Inc. is America's leading independently owned and operated radio network.   USRN currently produces and distributes dozens of format-specific programs and services accounting for over 6000 affiliations with commercial radio stations in the U.S.  The New York-based company maintains programming, sales and affiliate marketing offices in New York, Los Angeles, Chicago, Dallas, Washington and Nashville.  USRN was founded in 1994 by radio pioneers Dick Clark and Nick Verbitsky. 

 

Contact:      Andy Denemark, USRN     andyd@unitedstations.com        212.536.3603

Show Website:  www.acousticstorm.com

 

 

 

Biography: Jeff Parets

Jeff Parets grew up in the New York suburb of Tenafly, New Jersey. Naturally, the rich radio landscape of the Big Apple was a big influence. Jeff graduated from absorbing the Top 40 of WABC and Cousin Brucie to delving deeper into the progressive rock of WNEW-FM with Allyson Steele and Rosko.

Jeff’s college radio experience followed a similar path. At the University of Virginia in Charlottesville, he started out at the Top 40 WUVA-AM. As a sophomore, he got the opportunity to host a radio show on the University's free-form WTJU-FM, where he was able to play his own choice of album tracks. Jeff spent his junior year in France, studying at the Sorbonne in Paris, listening to Radio Luxembourg and hitch-hiking around Europe.

After graduating with a B.A. with distinction from Virginia, Jeff made his way out to Phoenix and landed his first professional radio job with KTAR-AM as the overnight sports and weather guy.  A few months later, he moved next door to KBBC-FM, and began a weekly new-album review hour, "LP Corner."

Jeff took a two-year hiatus from radio as Creative Director at a Phoenix advertising agency, but the sirens of radio kept calling him back.  So in 1979, Jeff became Music Director of KIOG-FM/KQXE-AM (K-104, "The Alternative"). Just one year later, new owners changed the progressive format, and despite thousands of letters and petitions protesting the change, K-104 was no more.

In 1981, Jeff discovered the next home of progressive radio in Phoenix. At the time, KSTM was an obscure 3000 watt station licensed to Apache Junction, Arizona playing automated adult contemporary music. Jeff approached the station's owners about trying a weekend progressive rock program, to attract new listeners and sponsors. So at midnight on June 7, 1981 Phoenix-area listeners were able to hear the song "Wing and a Prayer" by the British group Camel and progressive radio was back in the Phoenix area.

On August 5, 1981 "The Storm at 107" was born. Jeff Parets was named Program Director/Music Director, and hosted evenings on KSTM, before eventually moving to mid-days. The station slowly built a following, and by 1985 The Storm had become the number one station in the Phoenix market for Men 25-34. Sadly, The Storm ended on June 14, 1987 when owners decided to change the station to a Hispanic format to combine with their existing Spanish AM.

That summer, Jeff joined KEYX-FM (100.3 FM) an alternative rock station licensed to Globe, Arizona. He hosted a free-form afternoon show until the rock format was replaced by new age and became KGRX-FM. Ever the adventurous sort, Jeff expanded his musical knowledge into that realm, and as Music Director he hosted the weekly new age show, "Atmospheres". But once again, the fickle world of commercial radio brought an end to the station's live new age programming, and Jeff Parets began looking for new horizons.

In 1989, Jeff was hired as Music Director at KDKB (93.3 FM) and immediatley created another specialy program as producer and host of the album alternative show "Sunday Night Spectrum." Two years later, he moved over to KJZZ (91.5 FM), to host a daily contemporary jazz show and the eclectic, mellow music program "Night Moods."

When KJZZ shifted to a news-talk format in the mid-1990’s, Jeff took on reporting duties and became the mid-day news anchor and Features Producer for the NPR affiliate. Jeff won eight broadcast journalism awards in just three years, including the only national first place award in the station's 50-year history for his radio feature on One Foot in the Grave, a senior citizen punk-rock group.

Jeff Parets created the concept for The Acoustic Storm in the late '90s, using the original Storm as a blueprint: a radio program that plays the finest acoustic-rock. On October 25, 1998, The Acoustic Storm swept into the Phoenix area as a two-hour show Sunday mornings from 7-9 on KSLX-FM, and added an extra hour of programming in 2002.

In November of 2003, Jeff's company, Acoustic Storm Radio Network, LLC syndicated the show, and within three years, The Acoustic Storm's affiliate list had grown to 43 stations across the country. In 2007, United Stations Radio Networks began national distribution of the program.

The Acoustic Storm continues to expand around the world with the best variety of acoustic-rock on the radio.