History of The Acoustic Storm:
The Acoustic Storm first hit the airwaves on October 25, 1998 at 7:00am on KSLX (100.7 FM) in Phoenix. A burst of thunder was followed by two hours of acoustic-rock, which began with "Here Comes the Sun" by the Beatles. 17 years earlier, The Acoustic Storm's predecessor, The Storm also started broadcasting with a Beatles song, "Tomorrow Never Knows."
The Storm was a progressive rock station broadcasting with 3,000 watts from Apache Junction, Arizona on KSTM, 107.1 FM. As Program Director, Music Director and on-air personality, Jeff Parets guided The Storm through its entire existence. Initially, Parets hosted a weekend music show, "East Valley Nights" on KSTM during the summer of 1981. The success of "East Valley Nights" led to a 24/7 format, which kicked off on August 5, 1981 at 1:07 pm as The Storm at 107.1 FM.
The Storm developed a loyal and sizable audience during its six-year run. The station made a mark playing a wide variety of artists from The Allman Brothers to Frank Zappa. The Storm broke many artists in the Phoenix market, as the first station to play R.E.M., Stevie Ray Vaughan, and Eurythmics, among others.
The Storm was also the only Phoenix-area station to regularly feature blues, reggae, and new age in addition to its quality rock. The Storm produced several original specialty music programs such as "Stormstage," "Choice Cuts," "The 11th Hour LP" and "The All-Request Nooner."
Beside Jeff Parets, The Storm was on-air home to some of the Phoenix area's finest radio personalities, including Mary McCann, Dennis McBroom, Wendy Weston, Andy Olson, Michele Robins, Frank Bennett, Johnny D, Lee Powell, Joe Cohn, Marcus Wright and Terry Ward.
The Storm was a force in Phoenix radio and continues to be a source of musical inspiration for The Acoustic Storm.